I had the amazing opportunity recently to be invited back to WSA to set a live brief on behalf of Red Design. The brief I set was called 'Design It Yourself' which was supposed to get the students thinking more like creative entrepreneurs. The students were asked to come up with an idea that 'does good for their creative community', that could expose the talents of themselves and their peers so that it could potentially provide them both with income in the future.
I used examples such as 'Threadless', 'Tattly' & 'Little White Lies' to show how their creative skills could be used to come up with businesses for themselves.
I have posted a few articles on the Red website that go in to a little more detail but you can see a few pics & Vines from those articles below.